
Over a century of tourism and hotel experience.
ABOUT US
A seasoned team that has experienced the dynamics of the tourism industry from the inside.
MEBUTA Advisory is an investment, management and consulting company founded by three hoteliers with senior management experience in international hotel groups in Turkey and the UK.
Three hoteliers. One shared perspective.
For years we managed hotels, built teams, prepared budgets and improved the guest experience.
Today, we bring that experience to investors and operators as a strategic partner.
We managed hotels before we became consultants.
Across hospitality, residences and premium living spaces, we shape tailored strategic partnerships at every stage: from market analysis to design concept, from operational efficiency to a stronger brand.
From investment to value.
From investment to operations, we are with you at every stage.
WHAT WE DO
01
Feasibility and Project Development
Pre-investment feasibility, market assessment, concept and project development support. Hotel brand and operator selection, discussions and agreement support.
02
Architectural Concept Support
Architectural concept development support for hotels, residences, premium housing and villas, aligned with the target market, positioning and operational needs.
03
Branding, Operations and Performance
Aligning brand standards with operations; operational management, revenue improvement, cost control, budgets, departmental profitability analysis and restructuring.
04
Quality, Standards and Training
Quality audits, mystery guest assessments, standard operating procedures (SOPs), team training and service standards. Consistency in hotel operations and guest experience.
05
Hotel Openings and Repositioning
Pre-opening preparation, team organisation, branding, star classification and repositioning. Preparing new projects for operation or strengthening an existing hotel.
06
Commercial Development and Smart Hotels
Sales and marketing performance, distribution channels, digital transformation and smart hotel solutions. Identifying opportunities for stronger commercial performance.
Work directly with founding partners who have run hotels.
FOUNDING PARTNERS



Mert Yalamanoglu
Investment, Branding and Strategic Management
30 years of management experience in international hotel groups. Studied hotel and food and beverage management in London. Now brings experience spanning general management and regional leadership at Hilton, IHG, Conrad and Barcelo to the investment side.
Burak Hakan
Optimizing Operations, Standards & Training
Drawing on 34 years of hospitality mastery in Turkey and the UK, including a 19-year British tenure. Architect of the SOPs for all 27 Malmaison and Hotel du Vin sites. Expert in fiscal precision and lean management.
Taner Gundogan
Commercial Strategy, Sales and Hotel Openings
Over a 38-year hotel career, worked at Hilton and Conrad Istanbul. Took Clarion Hotel Golden Horn through to opening and ran it as general manager for 10 years. Specialist in sales strategy and commercial performance.
Why MEBUTA
Why work with us?
01
Hands-on experience
Our management expertise comes from running hotels.
Direct access to founding partners
02
Work directly with experienced hotel leaders throughout your project.
03
Independent and objective
Our focus is the interests of the investor and hotel owner.
04
Practical solutions
We support recommendations beyond the report, focusing on how they work in practice.
05
Financial and operational perspective
We assess revenue, cost, quality and guest experience together.
PROCESS
Let's start with a conversation.
Conversation and priorities
01
Clarify your needs and the focus of our work.
Assessment and action plan
02
Define the scope, deliverables and timetable.
Implementation and follow-up
03
Work alongside your management team.
CONTACT
An experienced outside perspective on your hotel.
We understand your needs.
Then we move forward together.